BUS 470 All Modules Discussions and Assignments
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BUS470 Module 1 Assignment 2: Ethical Issues and Foreign Investments
analyze the following scenario:
There are multifaceted ethical issues relating to international investments.
One aspect relates to human rights. Most Latin American governments have
constitutions that mandate health care as a human right, yet some of these
countries provide poor health care for the majority of their population.
During the 1980s, the general populace of these countries deteriorated, even
though several Latin American countries developed strategies to reposition
medical personnel and services to rural areas. Throughout this time, many
international donors provided assistance; however they did so with imposed
conditions. An example of this constrained assistance was the World Bank, which
imposed restrictions that included privatization of health care, as well as
required limitations on universal access.
Did the World Bank and other international donors act responsibly and ethically
in constraining their humanitarian assistance? Who has the responsibility for
the health care of the Latin American people? Is it a reasonable and socially
responsible practice to offer international assistance in exchange for an
opportunity to shape a country’s political and/or social system? Why or why
not?
Module 2
BUS470 Module 2 Assignment 1: Discussion Question
Your company plans to establish MNE manufacturing operations in South Korea.
You have been asked to conduct a cultural audit focusing on leadership
behaviors of South Korea. The results of your report will be used for internal
training for plant managers due to be reassigned to work with South Korean
managers in a few months. You are aware of a high-collectivism culture with a
Confucian code of ethical behavior in South Korea. What kinds of South Korean
leadership behaviors would you expect to include in your report? Describe these
in terms of interaction between the U.S. and Korean managers as well as
interaction between Korean leader-followers.
respond to the discussion question assigned by the faculty. Submit your
response to the appropriate Discussion Area. Use the same Discussion Area to
comment on your classmates’ submissions and continue the discussion until .
Comment on how your classmates would address differing views.
BUS470 Module 3 Assignment 1: Discussion Question
The Mexican ceramics folk-art firm signs a contract for the Mexican firm to
deliver 1500 pieces of artwork to an Italian firm within the next 120 days. The
contract is denominated in pesos. During this time the Mexican peso strengthens
against the euro. What is the net profitability effect on the Mexican firm?
What international market concept is demonstrated in this example? Discuss the
risks associated with changing exchange rates and international commerce and
provide a scenario demonstrating these risks.
By respond to the discussion question assigned by the faculty. Submit your
response to the appropriate Discussion Area. Use the same Discussion Area to
comment on your classmates’ submissions and continue the discussion until
2016.Comment on how your classmates would address differing views.
BUS470 Module 4 Assignment 1: Discussion Question
To extend its international presence, Martinetti International has formed an
expansion strategy focused on acquiring other like enterprises outside the
European region. Martinetti, a subsidiary of a publicly owned parent company,
is based in Rome where it enjoys an established brand name and superb
reputation. As part of Martinetti’s globalization strategy, it has acquired
Sand Coast Resort Group located in the heart of Chinatown, Singapore. Both
hotel enterprises share common business values and excellent reputations, and
offer high-end luxury accommodations for the local businessman and
international traveler. The acquisition offers Martinetti ownership of the Sand
Coast brand, trademarks, and contracts for the 9 Sand Coast hotel holdings.
With this acquisition, Martinetti gains a footprint in Southeast Asia and
expands its holdings 27 percent. Sand Coast has strong brand recognition in the
region and has a portfolio that includes both hospitality services and travel
agencies. Martinetti, a cross-culture organization, is comprised of
approximately 65 percent Italian employees with the remaining representing 7
other countries and languages. San Coast also has a cross-cultural workforce
with 88 percent being Singaporean of Chinese, Malay, and Indian ethnicity.
Chinese is the official language.
As a member of the Martinetti management team, you have been selected to
meet with the Sand Coast Resort leadership team to discuss Martinetti’s
approach to market the acquisition in both countries. Your task is to convince
the Sand Coast team that Martinelli has a sound strategic communications plan.
Please discuss the promotional goals and cultural factors you would discuss
with Sand Coast and what aspects of the recommended promotional strategy you
would address.
By submit your response to the appropriate Discussion Area. Use the same
Discussion Area to comment on your classmates’ submissions and continue the
discussion until Wednesday, 2016.Comment on how your classmates would address
differing views.
BUS470 Module 5 Assignment 2: Discussion Question
Part 1: Discuss the strategic value of personnel training and development. What
are the implications for the MNC?
Part 2: Look back on your work for the assignments in this course and reflect
on the problems and recommendations related to the organizations expanding
their operations globally. How do the risk assessments and recommendations for
the global organizations compare to domestic organizations?
By 2016 respond to the discussion question assigned by the faculty. Submit your
response to the appropriate Discussion Area. Use the same Discussion Area to
comment on your classmates’ submissions and continue the discussion until
2016.Comment on how your classmates would address differing views.
BUS470 Module 1 Assignment 3: Globalization
Directions:
Think about what you have read and seen in the news on globalization. Consider
the fact that the clothing we wear, the cars that we drive, the cell phones we
use to communicate and the computers we use to work, are each likely to have
been manufactured in whole or in part in different parts of the world. While
there are still companies and firms that maintain local and national borders,
it is almost unheard of in the 21st century that an industry does not maintain
an international strategic position.
From an executive’s position, identify and explain at least three challenges
and opportunities that might face an international executive over the next five
years. Provide possible solutions of how the executive might address these
issues in order for their firm to maintain a competitive advantage.
Prepare a 4-6 page paper that describes the impact of globalization on U.S.
businesses. In your analysis, please include information about the impact of at
least four economic drivers that might impact globalization.
BUS470 Module 2 Assignment 2: United States vs. Cambodia PowerPoint
Presentation
Conduct research using the Argosy online library, your text book and the
Internet regarding the differences in culture, management styles, and
communication strategies between the U.S. and Cambodia. Analyze at least three
potential management conflicts that may arise due to the identified differences
and propose solutions for each to help combat these conflicts. Use at least one
chart or graph in your PowerPoint presentation.
Also, you may use PowerPoint’s notes feature to further articulate your
reasoning for the selection of the identified conflicts.
BUS470 Module 3 Assignment 2 Taking on the role
Directions:
Taking on the role of a CEO, develop a PowerPoint presentation of approximately
15 slides that explains how you would adapt the Western leadership strategies
of either Heifetz and Linsky or Drucker in your approach to managing an
international organization on the brink of structural change and expansion. One
of your main goals will be to motivate and communicate a vision while
connecting to the firm’s mission for all stakeholders, including your Board of
Directors. A brief profile of the organization is as follows:
• The company is a manufacturing firm with annual earnings in excess of $350
million.
• It is headquartered in the United States, has two branches in the United
Kingdom, and one expansion branch set to open in China.
• A new branch will provide more innovative technologies to infuse the firm’s
declining market share while also presenting cultural management and organizational
integration challenges.
Your presentation should contain the following components:
• Identification of your chosen leadership philosophy with justification of
your choice.
• Using Porter’s Five Forces as a strategic guide, please explain how you will
approach Foreign Direct Investment and Financial Risk Assessment.
• Complete a Financial Risk Assessment for acquiring the new technology company
by identification and explanation of at least four risks which could impact
your organization.
• Identification and explanation of the key internal structures (at least 3)
that will be designed to enhance the culture within your organization
• Explanation of how projected global and market trends over the next 10-15
years will impact your company’s ability to maintain a competitive advantage.
Submit to the W3: Assignment 2
BUS470 Module 4 Assignment 2: Marketing of the Acquisition by EDUS
In this assignment, you will research information related to the marketing and
promotion of the acquisition by EDUS and provide an assessment.Click here to
review the EDUS case and consider the following:
Topics for Research and Analysis
Promotional Goals: Identify specific objectives related to the promotion of
EDUS’s acquisition of the institution. In addition, identify specific
objectives related to informing potential students of new capabilities and
offerings resulting from the acquisition. (Promotional goals vary. Some
organizations need to create awareness of their product’s benefits compared to
competitors. Other promotional goals may involve communicating new uses for an
item, or informing customers or lower prices.)
Business Environment: Identify cultural and legal factors that might influence
promotional decisions – both in announcing the acquisition within the region
and recruiting new students to the institution. (In some countries, certain
information is required in television commercials selling products aimed at
children.)
Media Plan: Analyze media availability to determine cost-efficient methods of
communicating with potential students within the country and within the
geographic region. (While television, radio, newspapers, magazines, and the
Internet may be common in industrialized countries, developing economies may
require other different media. In some countries, advertising messages are
broadcast through large speakers mounted on moving trucks.)
Promotional Strategy: Compare the benefits of push-and-pull promotions for
acquiring new students at the institution. Devise a promotional strategy that
will help EDUS expand the student body and also inform potential students of
increased capability of the institution resulting from this acquisition.
Economic, Cultural, and Political-Legal Environment: Investigate the economic,
cultural, and political-legal environment that might affect promotional
messages and media relevant to this acquisition.
Recommended Actions: Recommend EDUS actions related to promotional goals,
needed adaptations due to cultural or legal factors, and a media plan. Provide
evidence to support your recommendations.
Conclusions:Draw conclusions about the material you have presented. The
opinions or judgments you present should be supported by your research.
M4: Assignment 2
BUS470 Module 5 Assignment 1: LASA 2: Organization Website Review
Directions:
Select either an international service organization or a multinational
corporation and conduct a preliminary assessment of their website.
In your review:
• Explain your initial impression of the organization based upon your initial
review of their corporate website.
• Analyze their Vision, Mission and Goals in reference to the company’s
competitive strategy, branding and messaging
• Analyze the company’s strategic approach to globalization and their approach
to competition, sustainability, CSR, marketing, analysis (external, internal,
industry), and cross border issues
• Examine the company’s financials included in their most recent annual report
and review the profit margin statement from the CEO. What conclusions can you
draw from their financial statements?
• Evaluate the firm’s Corporate Ethics and Corporate Social Responsibility
Policy. What expectations are presented in the policy? Explain the tangibility
of the company’s policies
• Include an organizational assessment using SWOT or Porter’s Five Forces
• Explain the company’s capacity to be able to fulfill strategic missions while
increasing profit margin
• Include an Introduction and Summary statement in your review.
Your paper should be between 7 -10 pages in length, in correct APA format and
use 4-5 outside sources.
Submit your assignment to the M5: Assignment 1
